Darude is celebrating 25 years of “Sandstorm” with a fun run cruising past landmarks from the trance classic’s original music video.
The 6K “Sandstorm Run” will take place in Helsinki, the capital of Darude’s native Finland, on August 31, commemorating the lasting legacy of the platinum-selling single and iconic music video that helped launch the producer and DJ to global notoriety in 2000.
Along the 3.7-mile route, runners will pass through recognizable sights from the music video, such as Kaivopuisto park, the Helsinki Cathedral, and the church steps where its famous chase sequence begins, according to a press release.
Darude will be there to cheer on runners at the finish line, and is encouraging participants to “dress in the spirit” of the famously odd and frequently memed video. He’ll help award the best outfits in individual, pair, and team categories with prizes such as a meet and greet, group photo, and show tickets to the Helsinki stop on his STORM 25 World Tour.
Shot in 2000 and directed by Juuso Syrjä, the roughly four-minute “Sandstorm” video oozes budget action movie, as security guards chase a stolen briefcase down alleys, over fences, and down railroad tracks. After a classic double-cross, an all-seeing Darude, clad in headphones and wraparound shades, is there to help the thieves escape via yacht.
Today, it has over 300 million views on YouTube and is regarded as one of Finland’s most recognizable pop culture exports. Watch it in full below.
“It’s amazing to celebrate my career right where it all began,” Darude said in a press release. The ‘Sandstorm’ video is still watched around the world, and it’s incredible to see it come alive again through the runners. I hope as many people as possible join us to have fun and get moving.”
Fans can find a full list of Darude’s STORM 25 World Tour Dates here. For more information or to purchase tickets to “Sandstorm Run,” visit sandstormrun.com.
Featured image courtesy: Darude.
