Heineken’s “Clinker” Technology To Connect Like-Minded Music Fans At Coachella

Heineken is turning your digital music fandom into real-world connections at Coachella, one cheers at a time. Arriving in the desert as part of the beer brand’s longstanding festival sponsorship, Heineken’s new tech-driven Coachella experience, “The Clinker,” is a smart band that wraps around cans or cups and syncs with fans’ streaming data to detect […]
Pinterest To Style Fans Based On Trending Looks At Free Coachella Pop-Up This Month

Pinterest is helping fans get done up and put their phones down at Coachella this month. Open at the courtyard entrance from 1-9PM during both festival weekends, April 10-12 and April 17-19, the popular pinboard-inspired social media platform’s phone-free Trend Discovery Activation invites attendees to step away from the scroll and into the trends shaping […]
Hulaween Drops Full Lineup For 2026

Suwannee Hulaweeen has unveiled its 2026 lineup. Entering its 13th edition, the storied fall festival is back at Spirit of the Suwannee Music Park in Live Oak, Florida, from October 22-25, welcoming another genre-melding lineup of the best and emerging names in electronic, jam, Americana, rock, and more. This year’s Hulaween is led by headline […]
Maruchan To Pop Up Outside Coachella With Free Noodles Both Festival Weekends

Maruchan is popping up near Coachella during both festival weekends this month. As the music and marketing worlds descend on the California desert next week, the world-famous ramen brand will bring an immersive roadside noodle stop to the Cabazon Outlets, located a few minutes’ drive from the festival grounds in Indio, from April 9-13 and […]
Riordan & Bushbaby Join Forces On New Collab, “Strong Rhyme”

Riordan and Bushbaby have teamed up to drop their new collab, “Strong Rhyme.” The bouncy, ‘90s-tinged house track arrives today via Safelight Records as the first official studio partnership from the pair of quickly emerging house and garage heavyweights from the UK’s south coast. Tapping into the minimal sounds of the moment in an energetic […]
A Slice Of BeachLife Festival: What’s In Store For 2026

Since 2019, BeachLife Festival has celebrated Southern California beach culture with coastal performances from the most influential names on your summer playlist. Rock, indie, pop, jam, reggae—whatever your preference, if it sounds good at the beach, you’ll probably find it at BeachLife. Unfolding right on the water at Seaside Lagoon in Redondo Beach this May […]