Insomniac founder Pasquale Rotella has just confirmed the event brand’s first-ever foray into the world of cannabis. Rotella has chosen creativity-driven cannabis brand RNBW as the official flower of EDC Las Vegas and other Insomniac events.
As of now, RNBW flower cannot be purchased on site at EDC Las Vegas, but it will be available at shops around Las Vegas for EDC Week. The flower is also available at shops in California where cannabis purchases have been legal since 2016.
In an instagram post, Rotella assured that RNBW products will soon be available for purchase at Insomniac events. This will come alongside “a fully interactive journey into the world of premium cannabis.”
Currently, cannabis users can preorder the different types of flower to pick up at Escape Halloween, with Dreamstate SoCal and Countdown SoCal coming soon.
The menu includes flower, edibles, prerolls and more.
Check out Rotella’s full announcement of the partnership below.
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Featured image by Dance Music Northwest
