Festival Snack Pringles Heading To Life Is Beautiful With A Full Pringles Playground

Your favorite camping festival snack in a tube, Pringles, is partnering with several festivals nationwide to help fans meet artists, create music, win tickets, and fuel up for their festival adventure.

The Pringles presence is only getting more robust in the festival community with stops at Rolling Loud Miami, HARD Summer, and, now upcoming, Life is Beautiful in Las Vegas.

The interactive pop-up experience called the Pringles Playground includes several opportunities for photos and unique interactions. First up is the Pringles Music Mix, where attendees can transform into DJs and create custom beats with the sound synced across LED screens.

At Pringles’ “Get Stuck In and Win,” attendees can reach their hand into a wall of empty Pringles cans to “get stuck” and win branded swag like sunglasses, bandanas, fans, and free cans of Pringles. There may even be free VIP ticket upgrades hidden amongst the cans.

Pringles Crisp Snap Shots offers countless Pringles-shaped items to take photos with, like crisp-shaped swings and seats to pose and relax.

Plus, an interactive mural representative of the host cities where you can write on the wall and make your mark.

These interactive activities began with a larger-than-life experience at Rolling Loud and HARD Summer, where performing artists like Deorro, Lola Brooke, and more were invited to share their Pringles experience across their social channels.

Deorro said about the activities, “Hanging at the Pringles footprint was a blast. Meeting some fans was fun, and I loved making beats on the Music Mix. This partnership was a sick way to combine one of my favorite snacks with my love for music.”

Their final festival stop will be at Life is Beautiful September 22-24, and are giving away two VIP tickets and a five-day trip to Las Vegas for one lucky grand prize winner and a guest. All who enter could also win a free can of Pringles.

All images credit Pringles

Written by
Danielle Levy

Danielle Levy is an MBA with a concentration in Corporate Social Responsibility. Danielle has several years of experience in the sustainability education world and has held various positions in human resources and intern management. Danielle is passionate about the ties between sustainability and social impact.

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