Red Bull is linking up with HiTech for a high-flying B2B showcase in Detroit.
Red Bull B2B, a unique one-night-only event that brings together four DJs for four consecutive relay-style back-to-backs, will make its U.S. debut in the Motor City on July 11, taking over Detroit’s historic Majestic Theater for a booty-shaking blowout curated by the celebrated Detroit Ghettotech crew.
Known for an invigorating blend of Ghettotech, house, hip-hop, and Miami Bass that has been hailed as “the new sound of Detroit,” the hometown trio will be joined on the decks by three influential underground DJs: legendary Atlanta hip-hop spinner DJ Swamp Izzo, Parisian rave style-weaver CRYSTALLMESS, and Motown-born multi-hyphenate Sheefy McFly.
HiTech will open the night playing with Swamp Izzo before the lineup snakes through further B2B pairings, including Swamp Izzo B2B CRYSTALLMESS, CRYSTALLMESS B2B Sheefy McFly, and a closing set from Sheefy McFly B2B HiTech.
In the days before the main event kicks off, Red Bull will also be hosting a series of B2B nights at Paramita Sound, a panel with OGs of the Detroit underground music scene, and a workshop with the city’s Underground Music Academy, all of which aim to “celebrate the birthplace of techno and its founders,” according to a press release.
For more information or to purchase tickets, visit redbull.com/b2b.
Featured image courtesy: Red Bull.
