News

deadmau5 And Richie Hawtin’s Gaming Platform, PIXELYNX, Lands $4.5 Million Investment

PIXELYNX, the gaming platform from veteran electronic artists deadmau5 and Richie Hawtin, has just landed a $4.5 million dollar seed investment to further their business activities. The platform is focused on creating a virtual world ecosystem where musicians can monetize virtual performances, NFTs, and other experiences within the metaverse.

The platform is scheduled to launch in 2022 with developers who worked previously at major gaming companies like Activision, EA Sports, Epic Games, Ubisoft, and Microsoft leading the team. The founders of PIXELYNX are now hoping to launch a mobile app version of the platform as well with this sizable new investment,

“Fueled by the ingenuity and creativity of Richie and Joel, PIXELYNX helps artists create their own immersive worlds that can be used to build community, release music, playable NFTs and launch forward-thinking blockchain strategies,” said Inder Phull, CEO and co-founder of PIXELYNX. “Fans can play and engage with artists in the metaverse and experience a new interactive format that blurs the lines between music and gaming. These investments from Animoca Brands and our other investors will help us continue to develop PIXELYNX and connect the dots between music, blockchain and gaming ecosystems by creating a new way for artists and fans to connect and discover music. We are thrilled at the diversity of investors that came in on this round and their belief in what we are doing at PIXELYNX.”

Featured image by Rukes

Written by
Harry Levin

Hi my name is Harry Levin. I live in LA and I'm an absolute lover of music.

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